NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED.

1. Promotion Period:The Firestone Destination Canada Dealer Promotion (the "Promotion") begins 12:00 a.m. Eastern Time ("ET") on August 27, 2012 and ends 11:59 p.m. ET on October 7, 2012 (the "Promotion Period"), with separate daily entry periods and weekly entry periods, as described in #3 below, during the Promotion Period (each a "Daily Entry Period" and a "Weekly Entry Period"). The Sponsor's clock is the official "timekeeper" of this Promotion.


2. Eligibility:No purchase necessary to enter or win. Promotion is open to legal residents of Canada, who are the age of majority in their province of residence as of date of entry and are employees of an authorized Canadian retailer of Firestone tires. In addition, for employee to be eligible, his/her employer must be an authorized dealer of Firestone tires in Canada in good standing under its dealer agreement with Bridgestone Canada Inc., and employer must have an active six digit number as per its dealer agreement (such determinations being made by Bridgestone Canada Inc., in its sole discretion). Members of the general public and employees, representatives and agents of Bridgestone Canada Inc. (the "Sponsor") and their respective affiliate companies, Don Jagoda Associates Inc. (the "Administrator"), their advertising and promotion agencies and members of their immediate families and/or those living in the same household of any of the foregoing are not eligible to enter. Void where prohibited or restricted by law. All applicable federal, provincial, municipal and local laws and regulations apply.


3. How to Enter:During the Promotion Period, visit www.destinationcanadasweeps.ca (the "Website"), watch an online tutorial video, answer the questions provided and complete the entry form as instructed. Answers need not be correct to be eligible. Following completion of the requested information, you will receive one (1) entry into the Promotion. Each entry constitutes an entry for (1) Daily Prize and every Daily Prize after the date of entry, (2) the Weekly Prize and every Weekly Prize after the date of entry, and (3) the Grand Prize. Limit of one (1) Promotion entry per person, per Daily Entry Period during the Promotion Period. More than the specified number of entries from any person or e-mail address will void all entries from that person or e-mail address. Use of computer programs and other automatic means to participate is prohibited. Entries generated by script or bot are not eligible. The use of script, macro or automated devices (or any other devices intended to automate or subvert any aspect of participation) to enter is prohibited. If Sponsor, in its sole discretion, determines that an entrant has used an automated or similar device to enter or is otherwise in violation of these Official Rules, all entries from that entrant and e-mail address will be void. Normal Internet access and usage charges imposed by your online service provider will apply. For the purposes of the Promotion, a Daily Entry Period is defined as a 24-hour period, beginning at 12:00 a.m. ET and ending at 11:59 p.m. ET. Each Weekly Entry Period is defined in the following chart:

4. Week Number	Weekly Entry Period
   Week One	12:00 a.m. ET on 8/27/2012 through 11:59 p.m. ET on 9/2/2012
   Week Two	12:00 a.m. ET on 9/3/2012 through 11:59 p.m. ET on 9/9/2012
   Week Three	12:00 a.m. ET on 9/10/2012 through 11:59 p.m. ET on 9/16/2012
   Week Four	12:00 a.m. ET on 9/17/2012 through 11:59 p.m. ET on 9/23/2012
   Week Five	12:00 a.m. ET on 9/24/2012 through 11:59 p.m. ET on 9/30/2012
   Week Six	12:00 a.m. ET on 10/1/2012 through 11:59 p.m. ET on 10/7/2012

   
   All eligible entries must be received by 11:59 p.m. ET on the last day of each Weekly Entry Period to be eligible for that Weekly Entry Period's random drawing, all subsequent Weekly Entry Periods' random drawings, if any, that Daily Entry Period's drawing and all subsequent Daily Entry Periods drawings, if any and the Grand Prize drawing. All eligible entries must be received by 11:59 p.m. ET during each Daily Entry Period to be eligible for that day's Daily Prize drawing and any subsequent Daily Prize drawings, if any. All eligible entries must be received by 11:59 p.m. ET on October 7, 2012, to be eligible for the last Daily Prize drawing, last Weekly Entry Period's drawing and the Grand Prize drawing.


5. Prizes and Approximate Retail Values ("ARV") and approximate odds of winning:
6. Grand Prize (1):A 4-day/3-night trip for two (2) persons to Banff National Park in Alberta, Canada. Trip will include round-trip economy air transportation for winner and guest from major airport nearest winner's home, 3-nights hotel accommodations (double occupancy in hotel chosen by Sponsor), admission fees to Banff National Park, and $500.00 spending money for winner, awarded in the form of a MasterCard gift card (ARV: $2,650.00). The odds of winning are dependent on the number of eligible entries received.


7. Weekly Prizes (18 total, 3 per Weekly Entry Period):A Sponsor-specified Garmin Nuvi GPS (ARV: $252.84 each). The odds of winning are dependent on the number of eligible entries received.


8. Daily Prizes (42 total, 1 per Daily Entry Period):A $70.00 Firestone Gas Prepaid MasterCard (ARV: $70.00 each). The odds of winning are dependent on the number of eligible entries received.
   
   Total ARV of all prizes: $10,141.12. Prizes are awarded "as is" with no warranty or guarantee, either express or implied by Sponsor. Firestone Gas Prepaid MasterCards are subject to separate terms and conditions. Winners are solely responsible for applicable federal, provincial, territorial, municipal and local taxes and all other costs and expenses associated with their prize not specified herein as being awarded. No transfer, resale, substitution or cash equivalent permitted by winners. Sponsor reserves the right, at its sole discretion, to substitute a prize with one of comparable or greater value. Sponsor shall not have any responsibility or liability whatsoever for any property loss, damage, personal injury, or death, in connection with any prize awarded pursuant to the Promotion and/or any person's participation in the Promotion. Acceptance of prize constitutes permission for the Sponsor and its agencies to use winners' names, comments and/or likenesses and photos for purposes of advertising and trade without further compensation, unless prohibited by law; and, winners agree to confirm such permission in writing at Sponsor's request without compensation. Limit of one Daily/Weekly Prize per person/household, email address. Actual retail value of Grand Prize trip may vary due to winner's residence and time of travel; if actual value is less than indicated approximate retail value, Grand Prize winner will not receive the difference in cash. Grand Prize winner and his/her travel companion must travel on same itinerary. Travel for Grand Prize Trip to Banff National Park must be booked no later than May 31, 2013 and used by August 1, 2013 or Grand Prize will be forfeited and awarded to an alternate winner, if time permits. Certain restrictions and blackout dates apply. Grand Prize winner and his/her travel companion must possess valid travel documents (i.e., valid photo ID). No refunds or credit for changes are allowed. Grand Prize trip may not be combined with any other offer and travel may not qualify for frequent flyer miles. A minor going on the trip as the guest of the winner must be accompanied by a parent or legal guardian at all times. Sponsor will not replace any lost, mutilated, or stolen park admission passes, travel vouchers or certificates or prepaid cards. All applicable federal, provincial, municipal and local laws and regulations apply. No transfer, cash or other substitution of a prize except Sponsor may substitute prize in whole or in part for one of comparable or greater value for any reason. Prizes will be awarded provided there are sufficient eligible entries received for each drawing.


9. 1. Random Drawings and Winner Notification:Winners of the Daily Prizes, Weekly Prizes and Grand Prize will be selected in random drawings on or about October 15, 2012 at 12:00 p.m. ET from among all eligible entries received by each applicable drawing date during the Promotion Period. All drawings will be conducted in Melville, NY USA, by the Administrator of the Promotion, an independent judging organization The decisions of the Sponsor and the Administrator and the Promotion judges are final and binding on all matters relating to the Promotion. Potential Grand Prize winner will be contacted via email and will be required to sign and return via email/mail, a Declaration of Compliance (and travel companion, or travel companion's parent/legal guardian, will be required to sign and return liability/publicity release with Grand Prize winner's documents) within five (5) days of notification attempt or prize will be forfeited and an alternate winner may be selected. Potential winners of all prizes must first correctly answer, without assistance of any kind, a time-based mathematical skill-testing question to be administered via email in order for him/her to be a confirmed as a prize winner. Weekly Prize and Daily Prize winners may be required to execute and return an address confirmation form via email within five (5) days of notification attempt or prize may be forfeited and an alternate may be selected. Return of any prize or prize notification as undeliverable may result in disqualification and alternate selection.
   
   
   2. Verification:All potential winners are subject to verification by Sponsor or Administrator, and verification of potential winners is final and binding in all matters related to the Promotion. All entries submitted become the sole property of the Sponsor. In no event will the Sponsor be obligated to award more than the stated number of prizes. Use of automated entry devices or programs is prohibited. The Sponsor and its agencies assume no responsibility for any injury or damage to participants' or to any other person's computer relating to or resulting from entering or downloading materials or software in connection with the Promotion.
   
   
   3. General Rules:By participating in the Promotion, entrants agree to be bound by these Official Rules and the decisions of the Administrator and Sponsor. In the event there is a discrepancy or inconsistency between disclosures or other statements contained in any Promotion materials and the terms and conditions of the Official Rules, these Official Rules shall prevail, govern and control. Entries become the property of the Sponsor. The Sponsor and its agencies and Administrator are not responsible for technical, hardware, software or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete, inaccurate, garbled or delayed electronic communications caused by the user or by any of the equipment or programming associated with or utilized in the Website or the Promotion or by any human error which may occur in the processing of the entries in the Promotion or for any liability for damage to any computer system or other property resulting from participation in, accessing or downloading information in connection with the Website or Promotion. In the event of a dispute as to any entry, the authorized account holder of the account used to register will be deemed to be the entrant. Winners may be required to show proof of being the authorized account holder of the account associated with the entry. Proof of entering information via the Website does not constitute proof of delivery or receipt of such information. Sponsor and/or its Administrator (as identified in these Official Rules) are not responsible for the failure of any entry to be received by Sponsor/Administrator on account of technical problems or congestion on the internet or at any website. The Sponsor reserves the right at its sole discretion to disqualify any individual that tampers or attempts to tamper with the entry process or the operation of the Promotion or Website; violates the Official Rules; or acts in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. Any attempt by any person to deliberately undermine the legitimate operation of the Promotion or Website may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor's/Administrator's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. If, for any reason, the Promotion is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of the Sponsor which corrupt or affect the administration, security, fairness, integrity or proper conduct of the Promotion or Website, then the Sponsor reserves the right at its sole discretion, subject to the approval of the Regie des alcools, des courses et des jeux in Quebec, to cancel, modify or suspend the Promotion and select the winner(s) for affected drawing(s) from among all eligible entries timely received for such affected drawing(s) prior to Sponsor's action or to otherwise make the prize(s) for such affected drawing(s) available to be won in a manner deemed by Sponsor in its sole discretion to be fair, appropriate and consistent with these Official Rules. Notice of such action by Sponsor will be posted on the Website. By participating in the Promotion, the entrant agrees that Sponsor, the Administrator, their respective parents, subsidiaries, affiliated companies, agents, retailers, advertising and promotion agencies, and all of their respective shareholders, officers, directors, employees and assigns, members, representatives and agents, will have no liability whatsoever for, and will be held harmless by entrant for any liability for any bodily injury, loss, cost or damages of any kind to persons, including death and property, damages sustained due in whole or in part, directly or indirectly, from entry creation, the acceptance, possession, use or misuse of the prize or participation in the Promotion or participation in any Promotion or related activity. By entering the Promotion, you hereby represent and warrant that you have read these Official Rules and are fully familiar with its contents.
   
   
   4. Governing Law & Venue:Any and all disputes relating to the running of the Contest in Canada will be resolved in the courts of the Province of Ontario and subject to the laws of Ontario. In the event of any discrepancy or inconsistency between the English language version and the French language version of the Promotion Rules, as applicable, the English version shall prevail, govern and control. To the fullest extent permitted by law, by participating in the Promotion, entrants agree to the personal jurisdiction of such courts; waive any right of change of venue, forum non conveniens or like right; agree to bring any action regarding the Promotion individually (not as part of a class action); and agree that their recovery shall be limited to actual out-of-pocket costs incurred in participating in the Promotion (if any) and waive any and all damages (including but not limited to compensatory, punitive, consequential or incidental damages) as well as any right to attorneys' fees. For residents of Quebec, any litigation respecting the conduct or organization of a publicity contest may be submitted to the Régie des alcools, des courses et des jeux for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Régie only for the purpose of helping the parties reach a settlement.
   
   
   5. Winners List:For the names of the winners, available after October 15, 2012, visit www.destinationcanadasweeps.ca through November 15, 2012.
   
   
   6. Sponsor/Administrator:The Sponsors of this Promotion is Bridgestone Canada Inc., 5770 Hurontario St, Suite 400, Mississauga, Ontario, L5R 3G5. The Administrator of this Promotion is Don Jagoda Associates, 100 Marcus Drive, Melville, NY 11747 USA.